A COMPARATIVE STUDY ON ONLINE MARKETING AND TRADITIONAL MARKETING

Karthikeyan. B

Abstract


Online shopping is concerned with e-commerce. The act of purchasing products or services over the internet is known as online
shopping. Despite the advent of online shopping, the traditional shopping still prevails. But there has been a controversy as to
which is better in comparison which the researcher himself has not been able to find. The survey, thus, conducted shows that
people are not likely to use it every time but only prefer it sometime. The dilate is still on the pros and cons of online shopping, type
of e-commerce threats that society poses using online shopping and also its advantages over traditional Shopping.


Keywords


Online Shopping, E-commerce, Traditional Shopping Etc

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References


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WEBSITES

http://www.wikipedia.com

http://www.agencyfaqscom

http://www.Itu.com (Integration Telecommunication Union)

http://www.media-awareness.ca/.../advertising.../_advertising rules


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